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ONLINE MARKETING : the who , what , why & how of digital marketing .

Online marketing, also known as digital marketing or internet marketing, is the practice of using web-based channels to spread a message about a company’s brand, products, or services to its potential customers. The methods and techniques used for online marketing include email, social media, display advertising, search engine optimization (SEO), Google AdWords, and more. The

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5 OF THE BIGGEST SOCIAL MEDIA INFLUENCERS ON INSTAGRAM

Since its introduction over a decade ago, Instagram has grown into a social media staple and a key part of any digital marketing strategy . It’s a social media platform where people have either become overnight celebrities or outright brands thanks to their ever-growing following.  Over time, these people and businesses reach a league of

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